The Irish Charolais Cattle Society hosted its premier show and sale on Saturday, March 19, 2023 at Elphin Mart in Co. Roscommon.
A powerful trade for the Charolais breed was witnessed at the event, with 80% of the bulls on offer selling for an average of €4,636, according to the society.

Customers from the UK and Northern Ireland greatly added to the trade on the day, with a total of nine bulls sold across the water to mainland UK and 10 bulls selling to Northern Ireland.
The average price of heifers sold on the day stood at €3,993.
Key statistics from the Irish Charolais Cattle Society premier show and sale:
- Top price in the bull category was €10,500;
- 80% clearance of bulls at the sale;
- Average sale price of €4,636 in the bull sale;
- 17 bulls sold for €5,000 or more;
- Top price in the heifer category of €8,000;
- Average sale price of €3,993 for the heifers.
First up, Breaghwyhill Sammy, exhibited by MED Partnership members Eamon and Daniel O’ Connor from Co. Sligo took the top spot in both the pre-sale show and the sales ring.
Judge Mike Massie of the renowned Elrick herd in the UK selected the 14-month-old Sammy as his Overall Junior Champion early in the day.

Eamonn & Daniel O’Connor also captured the Reserve Junior Champion with Lot 35 Breaghwyhill Santa Et by Old stone Egbert which Sold for €8,000.
Eamon and Daniel are long time members of the MED Partnership AI cattle Improvement Scheme.

